Ever make updates to your content and wonder if your site is optimized well enough or if it would rank for a keyword in question? We did! Which is why we added this tool to the Carrot site.
We’ll show you how you can utilize the SEO Grader installed on each page and post to verify how well a keyword is optimized in that area. This tool allows you to insert one focus keyword and checks your content to determine if it is optimized for that keyword, providing areas of improvement for better optimization.
We do not set a focus keyword within the tool on every page of your site but that doesn’t mean the page isn’t optimized. Our team chose to set a couple of pages for your reference but the other pages are yours to choose the focus keyword. If you want to find out what keywords to use, our SEO Keyword Bible is listed in the Learn More section below. It is a handy resource to have beside you as you utilize this tool.
Step 1: Go to edit the page and scroll until you see the Carrot SEO Tool
Step 2: Set your keyword in the tool
You must use the keyword exactly as it is listed in the tool in order for it to recognize the keyword. We do not recommend inserting a long-tail keyword within the tool. For example, Sell Your Land Houston, Texas won’t be useful if you are using shortcodes in the content. Shortcodes save time when editing your market information but they are not readable in the Carrot SEO Tool. However, you will still rank for the long-tail keyword if you include the city in the page content, headings, and descriptions.
Once a keyword is listed, the tool then starts to work and you will see the top five ways you can optimize the page listed as a green “Yes” (# of times used) or a red “No.”
Step 3: Update the areas marked “No” for keywords
- The “Page Title” and “Meta Description” can be found immediately below the list.
- The “Article Heading” is the first editable box when you are editing the page.
- The “Page URL” is found at the top of the page, immediately below the title. Please note, it is not able to be updated on your home page without attaching an entirely new domain. It plays a minor role in optimization and we don’t recommend updating the URL if you have already chosen one.
- The “Content” is the main body of the page. This is the largest section you see when editing.
Step 4: Review “Page Analysis”
The “Page Analysis” gives you a detailed report of what you can do to optimize the page. You can not get every circle green but an overall score of green is what you are shooting for. This is found next to your update button on the top right of the page.
Step 5: Hit “Update” to refresh your tool and save your work
Once all updates have been made and the page is optimized, you can go back to your pages and see an overall view of which pages have had a keyword assigned in the tool and what level of optimization they have for the keyword.