Written by Taylor London 
This feature is included in our Content Tools add-on! If you currently have only limited access but would like to take advantage of this helpful feature, you can update your membership options.
Why Use The Automated Content Library?
Blogs are a great way to build authority and generate traffic for your site. For SEO, content should be written by people, for people. With this in mind, our pre-written blog posts answer search engine queries and explain topics important to prospects.
Rather than spending hours to research and write a blog post from scratch, choose from thousands of high-quality articles for your site. Personalize these posts and add your own business expertise or details relevant to your local market area. Then automate your marketing by scheduling posts ahead of time.
To increase the likelihood of ranking above the competition and to not have unedited content be at risk for being evaluated by Google as duplicate content, add your own market insight and expertise to each post. We suggest modifying these blog posts at least 30-50%.
Wondering how to keep track of the amount of unique content? Don’t worry, we have the tools and resources to help get you to that mark!
How It Works
- The Carrot team researches and writes unique, relevant and SEO optimized blog posts (grouped into packs aimed at a similar target audience) covering a variety of topics within real estate.
- You can choose from new as well as past content to schedule and publish on your Carrot site on a weekly or monthly basis: just be sure to add at least 30-50% of your own unique content in order to stand out among competitor sites and keep Google from viewing your content as duplicate.
- Users can find these 500-800 word blogs through long-tail keyword searches that each post is geared towards–blog posts can be linked to one another when relevant, or to a niche page or post topic (ideally 1,500 words or higher, with more conversion elements added) to point search engines to the main authoritative page for the topic on your site.
- These blog posts not only help search engines understand your area of expertise, it adds to your market authority for users looking for answers to their questions or issues (also referred to by Google as “helpful content”), which results in higher conversion rates for your Carrot site. Just make sure to add your own expertise in addition to the templated content provided by us!
💡You can also use our Niche Authority Builder tool to take your blog content SEO strategy even further! Similar to the Automated Content Library, it provides you with pre-written blog posts and “pillar pages” to start with that you can edit and personalize. Carrot’s Niche Authority Builder also takes care of internal linking for you, automatically linking up the blog posts and “pillar pages” to create strong internal linking, which Google loves.
Automated Content Library FAQs:
How do I schedule blog posts using the Automated Content Library?
You can schedule, edit and personalize blog content with ease. Check out this tutorial for a step-by-step guide for scheduling blog posts with the Automated Content Library.
Why are my blog posts not indexed by Google?
From time to time, Carrot members will reach out asking “Why are my blog posts not indexed by Google?” And the issue tends to be that they either didn’t personalize the articles at all OR not enough. Typically in these cases, they’ve made made a few small updates, but the article is still roughly the same as the stock article.
To make sure that Google fully indexes your automated articles, be sure to add your own unique content and personalize. You can use our Unique Content Tool to see how much your content differs from the standard template.
We also walk you through how to use our Automated Content Library as a starting point to make a “Good/Better/Best” blog post in this tutorial.
Why can’t I schedule a post?
If you have published an individual blog post within a content pack in the past, that post will not be scheduled to avoid publishing duplicate posts on your site.
Previously scheduled or published posts are also noted underneath each post description from the individual pack preview page:
Unsure of where to start when it comes to planning and writing blog content? We have a detailed tutorial on blog content strategy here
Just like any skill, great blog content writing takes time to develop. Fortunately, the Automated Content Library allows you to get comfortable with ready-made blog posts that are fully editable to allow for personalization and expansion on the content itself.
We have thousands of posts to choose from–get started today!